Another example that is particularly relevant to businesses is Jung’s extensive work on what he called the personal and group shadow. There is no other psychological theory to-date that better articulates the complex dynamics at play in the formation of individual and group identities. And yet, so few corporate trainers integrate any of these ideas in their trainings. Instead, they focus on goal setting models that, while inspirational, fail to adequately identify and address the deeper dynamics at work. This tendency to over-identify with positive outcomes and winning qualities can create substantial blind spots for individuals and organizations alike. Weaknesses are then compounded, critical aspects overlooked and potential problems remain unchecked.
I draw on my previous experience in the corporate sector, and my current work as a psychotherapist to provide executives with a more sophisticated and in-depth perspective on individual and organizational development. By learning to integrate a more complex model of human behavior, executives can elevate their organization’s ability to manage change and enhance performance overall.
